TV Distribution Technology

What is a TV Distribution Screening Platform?

A TV distribution screening platform is the dedicated B2B software layer between a distributor's content library and its buyers — replacing disconnected spreadsheets, email chains, and generic file-sharing tools with a single, structured environment for cataloguing, screening, and selling content.

One catalogue, organised for buyers
Secure, frictionless screening
Buyer engagement tracked and reported
Branded for your company
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The dedicated layer between your content and your buyers

For decades, TV distribution has relied on improvised workflows: catalogues in spreadsheets, screeners sent via Vimeo links, deals tracked through email chains. This worked when libraries were small and buyers were few. It breaks down at scale — when a distributor manages hundreds of titles across dozens of markets, and a buyer expects the same frictionless access they get from a consumer streaming service.

A distribution screening platform solves this systematically. It gives distributors a single, structured environment to organise their library, control what buyers see, deliver secure screeners, and track engagement — all without IT complexity.

ONE is a TV distribution screening platform

ONE gives distributors a calmer, more controlled way to manage, screen, and sell content. Built for the international TV market, it replaces the patchwork of tools most distributors use today with one platform designed around the way content gets bought and sold.

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Capability 01

Content catalogue management

A distribution screening platform starts with a single source of truth for your content library — structured, searchable, and ready to present to buyers in any market.

Centralised metadata storage across all titles and formats
Custom filters for genre, format, territory, and language
Instant buyer-facing catalogues with curated selections
Rights and availability tracking built into the workflow

Capability 02

Secure, frictionless screening

Buyers need to watch content quickly. A screening platform delivers watermarked, access-controlled video without requiring downloads or account creation.

Watermarked screeners that protect content from leaking
No downloads, no accounts — just a link that works
Access expiry and password control per screener
Works across MIPCOM, markets, and one-to-one meetings

Capability 03

Buyer engagement tracking

Know exactly which buyers watched what, for how long, and when. Engagement data turns guesswork into pipeline intelligence.

Per-buyer viewing reports showing watch time and drop-off
Title-level analytics across your full slate
Market and territory breakdowns for sales planning
Follow-up prompts triggered by buyer activity

Capability 04

Branded buyer portal

Every screening environment is your own. Buyers interact with your brand, not a generic tool — reinforcing trust at the most critical stage of the sales cycle.

Full white-labelling with your logo and colour palette
Custom domain so buyers stay in your world
Consistent presentation across markets and meetings
Buyer-facing experience that reflects your company quality

Built for every role in the distribution sales cycle

TV Distributors

Independent distributors and major studios managing large catalogues across multiple markets use a screening platform to replace the spreadsheet-and-email workflows that slow sales down.

Sales Agents

Agents working across MIPCOM, MipTV, and bilateral meetings use the platform to send targeted screeners, track buyer interest, and follow up with precision rather than guesswork.

Content Acquisitions Teams

Acquisition executives at broadcasters and streamers use distributor-provided portals to screen content quickly, without needing to manage yet another tool on their side.

Marketing and Packaging Teams

Marketing teams use the platform to ensure every buyer interaction is on-brand — from the catalogue presentation to the screener email, the experience is consistent and professional.

Screening platform vs. the alternatives

FeatureONE PlatformEmail + VimeoGeneric DAM
Structured content catalogueYesNoPartial
Watermarked secure screenersYesNoNo
Per-buyer engagement analyticsYesNoNo
Fully branded buyer portalYesNoPartial
Built for TV distributionYesNoNo
No buyer account requiredYesPartialNo

Common questions about distribution screening platforms

What is a TV distribution screening platform?

A TV distribution screening platform is purpose-built B2B software that helps distributors manage their content library, deliver secure screeners to buyers, and track engagement — all in one place. It replaces the disconnected combination of spreadsheets, email, and generic video tools most distributors use today.

How is it different from a video hosting platform?

A video hosting platform stores and streams video. A distribution screening platform does that and more: it structures your catalogue for buyers, controls access per screener, tracks who watched what, and presents everything under your brand. It is built around the TV sales workflow, not general video delivery.

Do buyers need to create an account to watch screeners?

No. ONE is designed for friction-free buyer access. Buyers receive a link, click it, and watch — with no account creation required. You control expiry dates and access passwords on your end.

Can the platform be white-labelled with our branding?

Yes. ONE is fully white-labelled — your logo, your colours, and optionally your custom domain. Buyers see your brand throughout, not ONE's.

What engagement data does the platform provide?

You can see which buyers watched which titles, how long they watched, where they dropped off, and when they accessed the screener. This data is available at the buyer level and the title level, giving your sales team real intelligence to act on.

Is it suitable for MIPCOM and other content markets?

Yes. ONE is used by distributors at MIPCOM, MipTV, and other global content markets. The platform handles the high volume of buyer interactions that markets generate in a structured, trackable way.

How long does it take to get set up?

Most distributors are up and running within a few weeks. The onboarding process covers catalogue import, branding setup, and team training. ONE's team supports the process throughout.

See ONE in action

ONE is the TV distribution screening platform built for the way content gets bought and sold internationally. If you are ready to replace the spreadsheets and email chains, we would love to show you what is possible.

Book a discovery call